Reach New Candidates Through Facebook Ads Using Facebook ads for recruiting purposes can give you and your team a strategic advantage over the competing companies. The Current Situation There are several kinds of candidates in the world: Active candidates. The ones your recruiters are connecting with every day. Passive candidates. The ones that don’t reply to your […]
Recently, I wrote an article about digital advertising and recruiting and planned on following it up with a series of articles focusing on the different types of digital advertising and how they could work for recruiting organizations. This week I’m going to talk about what is probably my favorite type of advertising – retargeting.
As a former corporate recruiter, I know that staying ahead of the competition by using new tools and creative recruiting strategies/tactics is always top of mind. With that said, one area that is often overlooked (or tried and given up on because it’s too complex or takes too much time) is advertising. I’m not talking […]
A lack of personality in your LinkedIn profile may be preventing you from taking your networking to the next level. By now, it’s well known that each social network has its own place in our lives. Its own type of content, its ‘typical’ audience and its expectations around what you’ll see. Twitter is a place you […]